Tuesday, 29 November 2011

Magazine Advert and Digipak - Final


Feedback

u1 44

Pros -

Good scene of dancing
lip syncing was good
nice shots

cons -
wasn't conventonal of hiphop
shots wasnt vaired enough
more locations needed

josh shona luka

Director's commentary

A director's commentary is a supplementary piece of footage that gives information to the audience about the content that they might not have gotten from watching the original video. The directors commentary is often available on a seperate disk, or in the bonus content section of the main disk. This is to show that it is seperate from the main feature and that it is not always present in many media products.
There are two main ways for a director's commentary to be recorded; it can be a seperate video, with the directors talking to the camera about the video or it can be an audio recording of the commentary layered over the original video to serve as a reference to the areas that are being talked about.
The nature of the director's commentary are generally either serious or humourous to reflect or contradict the content of the video to give the audience an added persperctive.
During the director's commentary, many different things can be talked about:
  • Why certain aspects were chosen for the video, such as location or camera shots.
  • Why the video was shot in that style, such as why use a dance sequence.
  • What problems that they encountered when putting the video together.
  • What changes they would have made if given another opportunity
Director's commentary serve as a way for the audience to get a 'behing the scenes' look as to how the video was made and what has been put into it to reach the final product.
This is the director's commentary of one of the other groups in media.



THe second video is the director's commentary for a video game.

Sunday, 27 November 2011

What is a director's commentary?

A director's commentary is an audio track which consists of comments or a lecture that plays in real time with the video. Commentaries can either be serious or humorous in nature. They often give extra information about the video that would not be obvious to the audience. The director's commentary is usually available on an extra disc or in a special features section on the disc.

There are two main types of commentary; Partial (or scene-specific) and feature length (or screen-specific). 

Partial:
This type of commentary only covers specific scenes of the film. These can be recorded without the speaker viewing the film, which usually means the commentator makes more general comments rather than pointing out specific details.

Feature Length:

This type of commentary is recorded in one session. This is where the commentator watches the movie from beginning to end while giving their direct thoughts on what is happening on screen.


The most common commentary track will be a feature length track featuring the film’s director, cast members, producers and writers. Actors can sometimes perform the commentary in character.

Some commentaries have on-screen video enhancements like a telestrator; which allows the director to draw on the screen to point out specific details.

Friday, 25 November 2011

Thursday, 24 November 2011

Analysis of magazine ad conventions

There are a variety of conventions associated with magazine adverts. This includes:
Having an image or background that has a link with the music video or the album cover. It also needs to include certain bits of information such as the release date of the album which is often displayed in a bold font. Other information that we will need to include is the place of purchase for the album, the artists name and the name of the record label, and positive reviews about the album. We would also need to include tour information and some details of the bonus content within the DigiPak or album that is being advertised. The font on the magazine advert is generally continuous throughout the ad, with the band's name being the only exception.
In order to attract customers, our magazine advert would need to include persuasive and eye catching images and pieces of text. Our genre would need to be reflected in the magazine advert using the font, text, colour and the images.

Tuesday, 22 November 2011

Use of narrative in our music video

These are some ideas that we thought about using for the narrative of our music video.
  • Day dreaming
  • normal college students
  • transformed to super star girl band
  • famous
  • dance routine
  • happy



 
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